Cultural, Relevant and Effective: Proven Practices for Successful Outreach to Communities of Color

Communicating critical information to those who often need it most — especially in communities of color and rural areas — has never been more urgent or difficult. As housing costs rise, and neighborhoods once deemed affordable increasingly move out of reach for many households, sharing information quickly could be the difference between housing security and not having a place to call home. 

So how can housing nonprofit organizations nationwide engage more households in need, especially communities of color? NeighborWorks America is committed to helping them do just that. 

The purpose of this guide, developed with support from the Wells Fargo Foundation, is to help community-based housing organizations identify effective outreach practices to increase access to rental and homeownership information within communities of color.